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August 18, 2008

Why Netflix Using Blogger for Blogging Platform Is So Wrong

NetflixI recently discovered that Netflix is using Blogger, a freely hosted service provided by Google, for their own blogging platform. Commenting on one of their posts, I voiced my opinion as to why this is so wrong, especially for a company of Netflix's size. Continue reading to learn why companies, both large and small, should have more control over a vitally important communications aspect of their businesses.

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August 07, 2008

New Features at Mixx - Nested Comments, Domain Endorsing & More

MixxMixx has announced a variety of new features related to the comment system, communities, fighting spam, awards and has even added domain endorsing. All in all they make Mixx an even better user experience than it already is. Read on for a summary of what has been added, updated and improved.

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"CNN - The Daily Top 10" Email Spam Leads To Spoof Sites

Recently, I have been inundated with email spam from CNN. It's called "The Daily Top 10" which lists some of the top stories featured at CNN. Beware before you click on story links as this is a spoof site that may infect your computer with a nasty virus. Read on for all the details.

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July 28, 2008

New Search Engine Cuil Launches But Something is Amiss

Menlo Park based Cuil has officially launched with quite a sizable index of 120 billion web pages, making them arguably a comprehensive search engine on the web. Cuil not only claims that they have found a way to massively reduce the costs involved in indexing the web and how they handle search queries (Google spends a billion dollars a year to run the back end infrastructure of it’s search business), they also make the boastful claims to have better search results than Google and others based on how they index websites.

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July 24, 2008

Common Excuses Companies Use For Not Having a Blog

A recent study conducted by Burson-Marsteller revealed that ONLY 15% of Fortune 500 companies communicate with consumers via blogs. This number was quite lower than I expected, at least as far as Fortune 500 companies go. It is not surprising to me however with regards to businesses in general. While any business that has an online presence should be blogging, a large majority of them are not. Here are some common excuses they come up with along with reasons why those excuses are invalid.

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July 23, 2008

Has The BBB Outlived Their Usefulness?

I learned today that Google has an "unsatisfactory" record with The Better Business Bureau. How can a company voted "top global brand" in 2008 at the same time have an unsatisfactory record with the BBB? Apparently because out of 331 complaints filed against the search giant over the past three years, 2 were listed as unresolved. that's right - just 2! Despite this, Google continues to lead the way in search and nothing on the horizon seems to be able to change that. This got me thinking as to whether the BBB is still a useful resource in today's online world.

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July 15, 2008

Viacom Does the Right Thing: Withdraws Request for YouTube User Data

It was about two weeks ago when some idiotic U.S. judge ruled that Viacom, in their ongoing lawsuit with YouTube over copyright infringement, had the right to access YouTube users' private data. Many including myself questioned the intentions of Viacom. Are they looking to compile a list of all possibilities of copyright infringement? Or even more disturbing, do they wish to compile a list of individuals they can begin suing for watching content that infringes copyright laws? Well, no more need to worry as Viacom has withdrawn their request for that information.

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July 08, 2008

How To Promote Yourself on Social Sites Without Actually "Promoting Yourself"

I was recently asked the question, "How do you market your company on social news / bookmarking sites without appearing like a spammer?" This is a great question -- one that has a pretty straightforward answer but which also requires a lot of work. Why? Because it is easy to sign up for a social bookmarking site and simply submit your own "stuff." Submitting your own stuff does however not guarantee that your efforts will be successful. There is actually a lot more to it.

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June 25, 2008

Mixx Adds Communities Which is Like Groups on Steroids

Mixx announces today that they are taking their mantra of ultra-personalization to a whole new level with the launch of Mixx Communities. These Communities, described as "Mixx Groups on steroids," are much like the Groups function you may or may not already be using, however Communities allows you to "customize" by importing an image header and/or logo, choosing a custom color scheme, and determining specific topics and categories to include. They are almost like custom Mixx sites within the larger Mixx portal.

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Plug-Ins & Hacks I Use in WordPress Blogs

While plug-ins for the WordPress blogging platform are in abundant supply, I try not to depend on too many of them due to the fact that I don't want to have to worry about them breaking every time a new version of WordPress is released. That being said, there are four plug-ins as well as one adjustment to the post template itself that I feel are essential in order to have a great WordPress experience.

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June 18, 2008

Is Twitter the Ultimate Time Waster or Great Tool & Other Daily Finds for June 18, 2008

Here are some great and newsworthy posts I came across today including a look at whether twitter is a great tool or an ultimate time waster and David Mihm's Local Search Ranking Factors - an exploration of 47 criteria with respect to their influence on rankings in the Google and Yahoo Local “Universal” search algorithms.

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June 17, 2008

My Twitter Wish List

Besides just hoping that Twitter runs consistently without experiencing outages all the time, there are a few things I would love to see the micro-blogging service add that would make the Twitter even more useful than it already is. Even though it is several months till Christmas, I give you my Twitter wish list.

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June 12, 2008

Pitfalls To a Successful SEO Strategy (Back To the Basics Series)

As a final installment to my "back to the basics" series, this post will discuss some of the pitfalls or obstacles you may come across when developing a SEO strategy. These may include duplicate content issues, potential problems with e-commerce sites and/or content management systems and obstacles that Flash and AJAX technologies may pose.

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June 09, 2008

SMX Advanced Trip Wrap-Up and Shout Outs

The 2nd installment of SMX Advanced has come and gone. I was glad to have been able to be a part of it having missed the first one. In two days I live blogged a total of 8 sessions and attended one additional one that I didn't live blog. I met up with many old friends and even met some new people. It was also the first trip to Seattle for me although there was little time to actually enjoy the city. All in all, another great conference and a great trip.

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June 07, 2008

Developing a SEO Strategy - Part II (Back To the Basics Series)

In this second part of developing a SEO strategy, I will look at using external cascading style sheets (CSS) and JavaScripts to clean up your code as well as how the age, size and trust factor of your site can affect your overall SEO efforts. Keep in mind that these factors will not always apply to a SEO strategy as many sites today are already using external CSS/JavaScript and may already have some age and trust factors working for their benefit. In cases where your site is not taking advantage of these, read on.

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